A story carried
through generations.
3 generations and 15 years in Hell’s Kitchen
A genuine Thai shophouse-style restaurant in Hell’s Kitchen that features homemade noodles from a prized family recipe.
PURE specializes in signature dishes you would find from the many vendors and shophouses from the farmlands of Phayao, in the North to the floating markets of Ratchaburi in Central Thailand, to the oceans and fishing villages of Krabi in the South.
Not only homemade but also heartmade
•
Not only homemade but also heartmade
•
Not only homemade but also heartmade • Not only homemade but also heartmade •
Menu Highlights
Our menu focuses on signature Thai dishes shaped by place and tradition.
Fried Chicken Wings
Thai’s spice marinade, fresh chili sauce
Ratchaburi Crab & Pork Dry Noodles
Handmade egg noodles, roasted pork, crab meat, yu choy, scallion
Wok Basil
Ground meat, string bean, chili-garlic puree, holy basil sauce. Medium spicy
A Shophouse Kitchen in the City
Warm, casual, and rooted in craft, close to the kitchen, surrounded by the sounds and rhythms of cooking, with food meant to be shared.
Whether you’re stopping in for a quick bowl or settling in for a longer meal, the table is always open.
Our noodles are made fresh in-house using a prized family recipe passed down through generations. Mixed, rolled, and cut by hand, they are the foundation of our kitchen.
OUR NOODLES
Gather and Celebrate
Let us bring the flavor to your next event. Our catering menu offers crowd-pleasing favorites and customizable options for gatherings of any size.
Catering
Join us for an unforgettable meal. Book your table ahead to guarantee seating at your preferred time.